The Fit, introduced in 2001, was Honda's attempt in the hot subcompact segment in Japan. At that time, the Fit was portrayed as near-revolutionary with its Magic Seats and modern design. Maybe that is why Honda thought the 5 year old design would face no problems when the Fit was scheduled to go on sale in April of 2006 for us folks. Surprisingly enough, the Fit exceeded demand and since its launch, more than 77,000 Fits were sold in the US. Last week, we rambled about the dealer shortages expected for Fits in the US.
The domestic Fit accounts for nearly half of the milestone, 962,000 to be exact. In Europe, where it's called the Jazz, places second with a staggering 419,000. The Fit is sold in more than 100 countries around the sphere. The vehicle is known as the Fit in Japan, China and both North and South America. The regions where the car is known as the Jazz (apparently, 'fit' resembles 'fitta' which is a slang for the female what-what in Norwegian and Swedish) include Europe, some parts of Asia, Australia, Ocenia, Middle East and Africa.
[Source: Honda]
Wednesday, July 18, 2007
Milestone: Honda reaches the big 2,000,000 in global Fit/Jazz sales
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