No, that is not the official name. Kia released a preliminary press release of their anticipated two-door coupe concept. Along with that came an official teaser image and we can sum up that this will be one heck of a car. Back in March, we posted an article of Kia's Audi TT-rival's upcoming debut in Frankfurt. The project 'Snowflake' sounds redundantly similar to the project code name for the Audi TT, 'Raindrop', when it was in developmental stages. But wait, Peter Schreyer, the head-designer of Kia in Europe and the head of project 'Snowflake', has an impressive design portfolio with one example being the MKI Audi TT. Schreyer has been responsible for the designs of some iconic vehicles such as the TT and VW's New Beetle.
As mentioned above, the official name of the vehicle is still under the walls of Kia. The mystery coupe concept will be unveiled in Frankfurt on September 11th, 2007. Schreyer stated that the coupe will "surprise the entire automotive world when people can see the new sports coupe concept in the metal." Continue reading to view the official press text.
[Source: WorldCarFans]
PRESS RELEASE: Kia To Reveal Sports Coupe Concept Car At Frankfurt Show
-Kia chief designer Peter Schreyer reveals 'preview image'
-All-new sports coupe concept to make world premiere on 11 September
Kia Motors Corporation has confirmed that the company's all-new sports coupe concept car will make its world premiere at this year's Frankfurt International Motor Show on 11 September.
The new concept car, whose name remains secret at present, is a 2+2 coupe with an imposing road presence.
It was conceived by Kia's design team in Europe under the guidance of Chief Design Officer, Peter Schreyer, and manufactured in Europe.
Revealing the first 'preview image' of the new car, Schreyer enthused, "Kia has given me the opportunity to shape its whole brand design and character. Seldom does a designer have such a clean sheet with which to work.
"We started this exciting journey with the Kia ex_cee'd cabrio concept at the Geneva Show back in March, and at Frankfurt I'm sure Kia will surprise the entire automotive world when people see our new sports coupe concept in the metal."
Schreyer was recently awarded an Honorary Doctorate in recognition of his contribution to automotive design by the Royal College of Art (RCA), the UK's pre-eminent school of art and design.
The 53-year old Bavarian studied transportation design at the RCA in 1979/80 and worked at Audi and Volkswagen for the next 25 years, producing designs for vehicles such as the Audi TT and the new VW Beetle.
Schreyer was appointed to his newly created role of Chief Design Officer at Kia Motors in September 2006.
Kia Motors Corporation (www.kia.com) - one of the fastest growing automakers in the world - was founded in 1944 and is Korea's oldest manufacturer of motor vehicles. As part of the Hyundai-Kia Automotive Group, Kia aims to become one of the world's premier automotive brands. Kia's 12 manufacturing and assembly operations in 8 countries produce more than 1.3 million vehicles a year that are sold and serviced through a network of distributors and dealers covering 165 countries. Kia today has over 33,000 employees and annual revenues of almost US$19 billion. It is the major sponsor of the Australian Tennis Open and an official worldwide sponsor of the Davis Cup. From 2007 to 2014, Kia will be an official automotive partner of FIFA - the governing body of the FIFA World Cup. Kia Motors Corporation's brand slogan - "The Power to Surprise" - represents the company's global commitment to surpassing customer expectations through continuousautomotive innovation.
Wednesday, July 18, 2007
Kia preps for Frankfurt debut of Schreyer-designed Coupe Concept
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