Hyundai to discontinue Entourage later this year in U.S.

Hyundai has announced it will stop selling the Entourage minivan later this year in America. Hyundai Motor America CEO John Krafcik stated that the Entourage was a “cheap lesson in why you don’t do badge engineering.”

Differing only by a unique front fascia and other minor details from the Kia Sedona, the Entourage was a dismal addition to the line-up. Last year, Hyundai sold a whopping 8,400 units of the minivan, down 50% from the previous year. Kia sold 27,000, down about 30%.

There has been no reports of the Entourage's fate in Canada.

[Source: BusinessWeek]

Posted in: Hyundai,Sales