GM was hoping that its GMT-900 pickup trucks would boost in sales rapidly in the US, but the numbers haven't met their expectations so far. The trucks are taking longer time to sell than its predecessor, and to make matters even worse, the new trucks are driving off the showrooms with only $420 less incentives than the model it's replacing.
GM reported that only 200,505 of the new trucks were sold in the first quarter of 2007, and "well below" their internal projections have forecasted. Discounts on the new trucks averaged $2453, and sat an average of 81 days on the lot. That's contrary to 55 days for the GMT-800 trucks for the first quarter of 2006.
[Source: LLN]
Tuesday, May 1, 2007
New Silverado and Sierra fall short of sales projections
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