Kia Motors America announced Thursday that its U.S. sales in September surged 24.4 percent over the year-earlier levels. Sales in September rose to 21,623 units from the 17,383 posted in September 2008. Year to date, the company's U.S. sales climbed 4.6 percent to 238,570.
Last month's top seller for Kia was the Optima mid-size sedan, as volumes jumped last month to 5,986 from 1,905. The automaker's new Forte compact sedan sold 4,449 units. The Soul and Rio also sold well with 2,459 and 2,811 units respectively. On the other side of the spectrum, sales of the Spectra plunged to 462 from 3,878, while Sorento volumes dropped to 854 units from 3,163 and Rondo sales fell to 653 from 2,642.
Kia is anticipating its sales momentum to continue rising over the next few months, as it is undergoing a substantial brand revitalization. New models in the pipeline include the redesigned 2011 Sorento, assembled at Kia's West Point, Georgia plant, an all-new Optima (TF), and the premium "VG" sedan set to launch next year.
[Source: Forbes & Kia]
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