Kia Brings Back the Hamsters for New Soul Ad Campaign

PRESS RELEASE: KIA MOTORS AMERICA BREAKS NEW SOUL AD CAMPAIGN AND BRINGS BACK HAMSTERS BY POPULAR DEMANDGame-Changing Kia Halo Vehicle Still Stands Apart From Competition * 2010 Soul urban passenger vehicle rolls in clever, hip hop style spot * Pop culture Hamsters compare Soul’s style and creature comforts to other boxy ridesIRVINE, Calif., May...

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Hyundai launches i45 "Driven by obsession" campaign in Australia

Hyundai Motor Company Australia has launched a campaign for its new mid-sized sedan i45, with its ads featuring water droplet technology that creates shapes from cascading water.The TV ad shows individual water droplets falling and creating shapes as they hit the car. One of the key images is a massive sword being “thrust” into the i45.The “Driven by Obsession” campaign, created by Innocean Worldwide in partnership with Disciple, includes television, cinema, print, online, point of sale and outdoor.Tim Brown, Disciple creative partner, said: “We’d...

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2010 Hyundai Genesis Receives IIHS 'Top Safety Pick'

The 2010 Hyundai Genesis Sedan has recently been tested and awarded the ‘Top Safety Pick’ by the Insurance Institute for Highway Safety (IIHS). This award is earned by all vehicles who manage to achieve the institute’s top rating of “Good” for front, side, rollover and rear crash protection. A vehicle cannot achieve the ‘Top Safety Pick’ if it hasn’t...

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Hyundai Moving Santa Fe Production to Kia West Point Plant

Hyundai Motor Co. is considering shifting some production from its factory in Alabama to a recently opened plant run by sister company Kia, Hyundai spokesman Robert Burns said.Moving some production from Hyundai's Montgomery, Ala., plant to Kia Motor Co.'s West Point, Ga., facility could be a way to maximize the efficiency of both plants, Burns said.Any...

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Busan: Hyundai Unveils All-New Avante (Elantra)

Hyundai has unveiled the 2011 Elantra (known as the Avante in South Korea) at the Busan Motor Show in its home country. This is the fifth generation of the popular compact car, Hyundai’s best-selling model worldwide, with over 6 million units sold since 1990. Completely redesigned, the Elantra uses design cues from the new Accent, unveiled this month...

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