Spied: 2012 Hyundai Veloster (First Shots)

The first photos of the 2012 Hyundai Veloster Coupe have surfaced. Apparently snapped during cold weather testing in South Korea, the photos show a car which has begun to evolve from the two-door Veloster concept shown at the 2007 Seoul Auto Show.

n the view of the car's full length the Veloster's exaggerated wheel arch is shown. Unlike the concept, it appears to taper off into the sidesill. The car still maintains a steeply-raked windshield, cresting at the intersection with the roof, which then slants downwards in less dramatic fashion than the concept.

The shape of the rear is not terribly clear, but taillight placement looks to be similar to the concept. The cutout in the cover also implies that the car has kept triangular-shaped headlights. We do like the interesting center-placement of dual-exhaust pipes, something carried over and modified from the concept.

Hyundai Motor America CEO John Krafcik has indicated that the production version of the Veloster will retain at least 70% of the concept's styling. it will use a 140-horsepower 1.6-liter direct-injection engine capable of 40mpg. A turbocharged, 175-hp engine is also expected. One transmission option will likely be a dual-clutch automatic box.

The 2012 Hyundai Veloster will likely hit showrooms by the end of 2010 or the beginning of 2011. In the U.S. it may be used to replace the Tiburon coupe.

Continue reading to view one more image.

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Spied: Interior shots of 2011 Hyundai Elantra (MD)

After a long hiatus of spy shots of the next-generation Hyundai Elantra, we have the first clear images of the completed interior of the brand's popular compact offering. From these shots, it is evident that Hyundai has ditched the conservative design of the current Elantra in favor of a rather radical and polarizing one.

Code-named 'MD', the redesigned Elantra is yet another rendition of Hyundai's Fluidic Sculpture design theme that is also conveyed in the new Sonata and Tucson. The 2011 Elantra sedan will feature a sportier overall appearance, with larger front grille, stretched head-lamps, steeper windshield rake and lower roof-line.

As for now, we have no confirmed details on 2011 Elantra’s engine options but you can expect to see Hyundai’s new 2.0L Theta four-cylinder engine placed under its hood. In addition, Hyundai will probably introduce a 1.6L four-cylinder engine in the entry-level, Elantra Blue model, which will achieve above average mileage thanks to the applied gasoline direct injection technology.

The sales date has not been confirmed for the 2011 Elantra. However, sources report that the launch date is tentatively scheduled for July of 2010. Our take? With Hyundai's 24/7 in full force, we expect the Elantra to be launched much earlier, especially considering the fact that the new compact sedan is next in line for unveiling according to the brand's plan. We will see for now.

See more images for yourself after the jump and comment below on whether Hyundai is taking the right direction or not with the Elantra's new interior.

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Hyundai Adds Edition Models for UK Market

Hyundai is driving into 2010 with a line-up of special edition family cars focussed on offering maximum value for money. Called Edition, the i10, i20 and i30 models boast more style, added equipment and aggressive pricing aimed at stealing a march on rivals.

Starting at £8,425, the i10 Edition stands on 14-inch alloy wheels and has body-coloured door mirrors, body side mouldings and front fog lights as well as remote central locking, air conditioning, electric windows, a height-adjustable drivers' seat and a leather steering wheel and gearknob. With CO2 emissions of 119g/km, the 1.1-litre car qualifies for £35 road tax.

Next up, the 1.2-litre i20 Edition three and five-door cars cost from £10,565 to undercut the cheapest Ford Fiesta by £700 - but still boast half-leather seat trim, air conditioning, electric windows, leather steering wheel and gear knob. Standing on 15-inch alloys, they also have front fog lamps, steering wheel audio controls, a CD-radio with Aux and USB connections and remote central locking - luxuries normally found in much more expensive models.

Flagship Edition is the i30, which has an exclusive sporty look from a modified front grille, hexagonal air intake and sculpted fog lamps, plus side skirts and a new rear bumper with twin exhaust trims. Priced from £13,400, this model is claimed to be over £4,000 cheaper than an entry-level Ford Focus even though it has 16-inch alloy wheels, privacy glass, sports pedals, a chrome-finished gear knob, electric windows, remote central locking, electric heated door mirrors and a six-speaker stereo-radio CD player with Aux and USB connections and steering wheel audio controls.

Like all i30 models, the Edition has a choice of ESP as standard, along with active front head restraints and six airbags. Engine choices are 1.4 or 1.6-litre petrol or a .6-litre CRDi diesel, and stop-start is a £200 option.

[Source: Hyundai]

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USA: 2010 Kia Soul Ignition Hits the Road

The second special edition Kia Soul to be offered in the States this year after the "Denim" is the "Ignition". Based on the Soul+ model, the limited run version features a unique ignition orange exterior finish with contrasting black rally stripes, a rear spoiler, an alloy fuel door and black 18-inch alloy wheels with machined accents.

Like the previously launched Denim, on top of the Soul+ standard equipment, Kia has loaded the Ignition with more features including a higher-grade audio system with iPod connection, center speaker, subwoofer, external amplifier and speaker lights that pulse to the beat of the music, carpeted floor mats, moon roof, fender vents with side marker repeaters and fog lights.

The new Kia Soul Ignition is available for order with prices starting from $17,500 for the model with a five-speed manual gearbox.

[Source: Kia]

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USA: 2011 Kia Sorento Starts at Under $20K

The 2011 Kia Sorento hits showrooms in January, and as the U.S. Kia consumer Web site reads, will start at $20,790. That price will get you a base trim Sorento with a 2.4L four-cylinder engine and six-speed manual transmission. Step it up to the LX and you'll still get the four-banger making 179-hp/169 lb-ft, but have the option for front-wheel or four-wheel drive. A six-speed automatic gearbox comes with the trim as well.

Top tier seven-passenger EX editions can be had with the four-cylinder or the 276-hp 3.5L V-6 with 248 lb-ft of torque. It too gets either front-wheel or four-wheel drive and an automatic transmission.

Base and LX models get features like 17-in. alloys, air conditioning, dual curtain and side airbags, four-wheel ABS, and Electronic Brake Distribution (EBD). Bluetooth with Sirius Audio system, 18-in. wheels, fog lights, push buttons start, back up warning system, and traction control are just some of the standard goodies on the Sorento EX .

[Source: Kia]

Continue reading for the full price list.


Base -- 2.4L I4 M/T 4x2 $20,790
LX -- 2.4L I4 A/T 4x2 $23,190
LX -- 2.4L I4 A/T 4x4 $24,890
EX -- 2.4L I4 A/T 4x2 $25,390
EX -- 2.4L I4 A/T 4x4 $27,090
EX -- 3.5L V6 A/T 4x2 $27,990
EX -- 3.5L V6 A/T 4x4 $29,690


All prices include a $795 destination and handling charge.

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Hyundai Builds One Millionth Car in the US

Hyundai has officially produced one million vehicles in the United States. Last week the company celebrated the milestone as a white 2010 Sonata rolled off the assembly line at its only U.S. plant in Montgomery, Alabama.

The milestone was reached in a relatively quick fashion, as the plant has been open a mere four and a half years. Alabama production of the fifth-generation Sonata started in May of 2006, while the second-generation Santa Fe began in April of 2006. The Sonata thus far has makes up roughly 66 percent of production while the Santa Fe accounts for 34 percent.

The Montgomery plant employs some 2700 workers and affects the region annually by $420 million. The plant will produce the all-new 2011 Sonata seen last week at the Los Angeles Auto Show.

[Source: Hyundai]

PRESS RELEASE: ONE MILLIONTH VEHICLE ROLLS OFF HYUNDAI MOTOR MANUFACTURING ALABAMA ASSEMBLY LINE

Montgomery, Ala., November 30, 2009 - Today, Hyundai Motor Manufacturing Alabama (HMMA) President and CEO H.I. Kim, drove HMMA's 1,000,000 vehicle - a 2010 Sonata - off the assembly line with Mayor Todd Strange, Hyo-Seung Kim, CEO and President of Sejong and HMMA Team Member Angela Collins joining him in Hyundai's top-selling vehicle in North America.
"Our guests of honor today are without a doubt the team members wearing the Hyundai logo on their chest," H.I. Kim proudly exclaimed to the crowd gathered for the ceremony. "We've over came many challenges since production began in 2005 and through it all our Team Members never turned away from those challenges. It is because of you that we were able to accomplish this tremendous milestone."

In a little more than four and one-half years, HMMA reached the 1,000,000 vehicle mark. The plant has produced two different vehicles since 2006, the Sonata and Santa Fe.

A total of 655,496 Sonatas and 344,504 Santa Fes were built to reach this achievement in the plant's short history.

"Most of you had never worked in automobile plant, but you embraced the opportunity to be trained to do a brand new job, with brand new equipment in a brand new manufacturing facility," explained Rick Neal, HMMA vice president and general counsel. "You learned to build cars in a very short time. Your vehicles have won numerous awards because you worked together as one team to build world class, high quality Hyundai vehicles. Congratulations to each and every one of you."

Montgomery Mayor Todd Strange, who helped bring Hyundai to Alabama during his tenure as director of the Alabama Development Office, congratulated Team Members for reaching 1,000,000 vehicles and helping to expand the automotive manufacturing sector in Alabama. Mayor Strange was one of the first representatives from Alabama to meet with Hyundai executives. More than eight years ago, on Thanksgiving Day, he flew to Seoul, South Korea to lure the global company to Montgomery.

Carver Senior High School's Drum Line, under the direction of Stephen Langford, entertained everyone with a raucous performance as the 2010 Sonata traveled down the quality inspection line. Plus, team members enjoyed spraying confetti over the sedan as it exited the line.

HMMA started producing Sonatas in May 2005. Santa Fes were added to the assembly lines in April 2006. The plant is currently manufacturing the 2010 Santa Fe and will soon begin assembling the "all new" 2011 Sonata.

HMMA employs more than 2,700 team members and has an annual economic impact of $420 million on the River Region.

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LA 2009: Hyundai Sonata Makes North American Debut, 4-Cylinders Only

Hyundai is stepping up its attack on the Camry and Accord with the 2011 Sonata, which debuted at the Los Angeles International Auto Show today. Against its targeted competition -- mid-size sedans with four-cylinder engines -- the Sonata's specs are promising. Its base direct-injected 2.4L Theta II four-cylinder engine produces 198 horsepower (and 184 lb.ft of torque) and returns 35 mpg highway. Its interior is larger in every dimension from last year (the EPA now classifies it as a large car). And, even with a slew of standard features like Bluetooth, stability control, and a six-speaker stereo with MP3 support, the Sonata will start under $20,000.

Powertrain options consist of four cylinders only. "The V-6, in the mid-size sedan, will go the way of the dinosaur," said John Krafcik, president of Hyundai America. In its place is a turbocharged 2.0L GDI that will offer more power than the outgoing 3.3L V-6. That motor, under the hood of the current Sonata, generates 249-hp and 229 lb-ft of torque. "We're well beyond that," Krafcik said.

Hyundai announced that a hybrid variant is also in the pipeline. It will use lithium polymer batteries, much like the Hyundai Elantra LPi hybrid that was introduced earlier this year. The hybrid will debut at the New York auto show in April. The new Sonata is entering production in Montgomery, Alabama, this month, and will be introduced in February.

[Source: Description]



THE 2011 SONATA: THE NEW STANDARD FOR MIDSIZE SEDANS
Sonata Injects Emotion, Advanced Powertrains and Superior Quality into Bland Segment

LOS ANGELES, 12/02/2009

Hyundai today introduced its all-new 2011 Sonata at the Los Angeles Auto Show. This marks the North American debut of the latest version of the popular midsize sedan, introducing Hyundai’s “Fluidic Sculpture” design language and an all four-cylinder engine lineup to the U.S. market.

HIGHLIGHTS FOR 2011 SONATA

* All-new sixth generation Sonata midsize sedan
* Fluidic Sculpture design
* All four-cylinder engine lineup
* Launches with new Theta II 2.4-liter gasoline direct injection (GDI) engine and in-house six-speed automatic transmission
o Class leading fuel economy of 23 mpg city/35 mpg highway*
o Class leading 198 horsepower standard* (200 horsepower on SE trim*)
* 2.0-liter Theta II turbocharged GDI four-cylinder engine and Hybrid Blue Drive models to debut by 2010 year-end
* Production begins at Hyundai Motor Manufacturing Alabama in December with retail sales beginning in January
* XM Satellite Radio™, real-time XM NavTraffic, XM Data Services, HD Radio Technology™, Bluetooth®, Touch-screen navigation and iPod®/USB inputs

Sonata is the second vehicle in Hyundai’s 24/7 version 2.0 product initiative (seven new models in the next 24 months) following on the heels of the all-new Tucson. Production of Sonata will begin later this month at Hyundai’s U.S. plant in Alabama with retail sales beginning in January.

The 2011 Sonata represents a modern approach to the traditional midsize sedan segment by using only advanced four-cylinder engines, emotional design and luxury features offered with Hyundai’s strong value proposition. The 2011 Sonata poses some intriguing questions:

* Why can’t a smart, solid sedan also have modern, sleek, sophisticated style?
* Why pay so much to get a taste of luxury?
* Why can’t an efficient four-cylinder engine give V6 power?

FLUIDIC SCULPTURE DESIGN LANGUAGE

Beginning with the 2011 Sonata and 2010 Tucson projects, Hyundai designers set to work about three and half years ago on Fluidic Sculpture. Fluidic Sculpture is a consistent, cohesive design language that will ripple through the entire Hyundai showroom. In developing the initial Sonata sketches, Hyundai designers considered the interplay of natural, fluid elements with more rigid surfaces and structures to create the illusion of constant motion. Inspired by nature, Fluidic Sculpture injects sophistication and dynamic angles into the shape of a vehicle and now serves as the core of Hyundai’s future design identity.

The exterior of the all-new Sonata is long, light and low. The high beltline allows for a long, sleek roofline accented by the third window. A monoform side profile includes flowing lines highlighted by a Hyundai signature chrome accent that spans the length of the car. Normally, this type of trim is only found around the windows. On the new Sonata, this trim extends out from the headlamps, juts up along the hood and through the beltline. The face is bold with a large powerful chrome grille and headlamps that integrate precise details. The stance is completed by 16-, 17- or 18-inch multi-spoke wheels.

The sophisticated look continues inside where Hyundai has created an upscale ambiance thanks to a flow-through center console and instrument panel. These flowing surfaces complement the exterior design and wrap around the driver and passengers.

HYUNDAI PACKAGING EFFICIENCY

The sleek design, combined with Hyundai’s expertise in interior packaging, has produced an interior that delivers class-leading comfort, functionality and practicality. A sleek roofline typically compromises headroom and interior volume but, at 120.2 cubic feet, the Sonata has the most interior volume of its key competitors. It is so spacious, Sonata continues to be classified by the Environmental Protection Agency (EPA) as a Large car, truly a “class above” Camry, Altima, Fusion and Malibu (all are categorized as Midsize cars). Even in trunk room, the Sonata shines. Sonata’s 16.4 cu. ft. of trunk space gives it a 9.3 percent advantage over the Camry, and a 17.1 percent advantage over Accord.


2011 Sonata


2010 Camry


2010 Accord


2010 Altima


2010 Fusion


2010 Malibu
Passenger volume (cu. ft.)

103.8


101.4


106.0


100.7


100.3


97.7

Cargo volume

(cu. ft.)


16.4


15.0


14.0


15.3


16.5


15.1
Total interior volume (cu. ft.)

120.2


116.4


120.0


116.0


116.8


112.8
EPA size classification

Large


Midsize


Large


Midsize


Midsize


Midsize

ADVANCED POWERTRAINS

The new Sonata will launch with Hyundai’s new Theta II GDI 2.4-liter four-cylinder engine with a Gasoline Direct-Injection (GDI) fuel delivery system, which contributes to improved fuel efficiency and lower emissions. Sonata is the first midsize sedan to adopt GDI technology as standard equipment in a naturally aspirated powertain. This shorter, more direct path of fuel delivery, allows for greater control of the fuel mixture at the optimum moment, thus improving efficiency. The fuel is injected by a camshaft-driven, high pressure pump that operates at pressures up to 2,175 psi. Direct injection also utilizes a higher than normal 11.3:1 compression ratio for increased power. The pistons are “dished” to increase combustion efficiency in the cylinder. This powerplant will deliver best-in-class fuel economy, best-in-class four-cylinder horsepower and best-in-class torque.

Sonata delivers an impressive 23 mpg city/35 mpg highway estimated fuel economy rating* with the available six-speed automatic transmission with SHIFTRONIC®. (When equipped with the six-speed manual, the Sonata achieves an estimated 23 mpg city/34 mpg highway fuel economy rating). The preliminary horsepower and torque ratings for the Theta II GDI are 198 horsepower and 184 lb.-ft. of torque. In the SE trim which includes a standard dual exhaust, the engine delivers 200 horsepower. This high-tech, all-aluminum, 16-valve engine features Continuously Variable Valve Timing (CVVT) on both camshafts and a Variable Induction System (VIS) for better engine breathing. A version of this engine also meets Partial Zero Emission Vehicle (PZEV) standards.


2011 Sonata (est.)


2010 Camry


2010 Accord


2010 Altima


2010 Fusion


2010 Malibu
Engine

2.4L I4


2.5L I4


2.4L I4


2.5L I4


2.5L I4


2.4L I4
Horsepower

198 @ 6300


169 @ 6000


177 @ 6500


175 @ 5600


175 @ 6000


169 @ 6400
Specific output (HP/Liter)

82.5


67.6


73.8


70.0


70.0


70.4
Torque

184 @ 4250


167 @ 4100


161 @ 4300


180 @ 3900


172 @ 4500


160 @ 4500
Fuel economy (A/T)

23/35


22/33


22/31


23/31


23/34


22/33

Next year, Hyundai will add a 2.0-liter Theta II turbocharged GDI four-cylinder engine and a 2.4-liter Hybrid Blue Drive model featuring Hyundai’s breakthrough lithium polymer battery pack. Details about these powertrains will be announced at the 2010 New York Auto Show. Sonata’s innovative segment first powertrain lineup is a key driver of Hyundai’s goal to be the most fuel-efficient automaker on the planet.

SIX-SPEED AUTOMATIC AND MANUAL TRANSMISSIONS

Hyundai’s commitment to making the Sonata extremely fuel efficient continues with a six-speed automatic transmission with SHIFTRONIC manual control or a standard six-speed manual transaxle.

Hyundai's all-new six-speed automatic A6MF2 transaxle helps the company meet its goals of improving fuel efficiency and reducing emissions. Shifts are silky-smooth with an option of manual control through the SHIFTRONIC feature.

Drivers can access the SHIFTRONIC feature by moving the gear selector into a separate gate. Pushing the selector forward or pulling it rearward will shift the transmission up or down sequentially, adding to driver control. The SE trim will also feature steering wheel-mounted paddle shifters. A clear LCD readout on the instrument panel shows the gear being used.

Designed for transverse engine applications in passenger cars and SUVs, the new compact transmission puts Hyundai into an elite class of auto manufacturers who have designed their own proprietary six-speed automatic transmissions. The strength of the design is its unique layout which makes it smaller, more compact and lighter than any other six-speed transmission on the market today.

For the customer, the new six-speed delivers a performance edge. In this application, it helps brings a nine percent gain in fuel economy (35 mpg* versus 32 mpg). The gearbox has no dipstick because it is filled with automatic transmission fluid that is good for the life of the vehicle under normal usage conditions, thereby reducing maintenance costs.

Developed over a four-year period, this new six-speed automatic is 26.4 pounds lighter than the five-speed it replaces. It also is 1.6 inches shorter and considerably simpler, having 62 fewer parts, which is a key to increased durability, lighter weight and lower cost.

When it comes to transmissions, more gears are definitely better. The addition of a sixth gear enables closer spacing between gear ratios providing a better balance of performance and fuel economy while the wide overall gear ratio helps deliver strong acceleration.

The gearbox has three planetary gearsets and a unique flat torque converter that shortens the unit's overall length by 0.47 inches. Four pinion differentials improve durability and further minimize size.

Another example of engineering ingenuity is found in the design of the hydraulic pressure control unit. Slight manufacturing deviations from one solenoid valve to the next often times cause fluctuation in the hydraulic pressure and affect shift precision and quality. The transmission featured in the Sonata cleverly integrates adjustment screws in the valves that enable each of the eight valves to be calibrated at the factory. This feature ensures stable hydraulic pressure at any shift point which facilitates a high degree of precision and control needed to deliver fast, smooth and precise shifts throughout the rpm range.

SUPPLE RIDE, AGILE HANDLING

An advanced four-wheel independent suspension system combines a supple ride with precise handling and steering response for Sonata GLS and Limited models. Sonata uses MacPherson strut front and multi-link rear suspension systems with increased travel for improved wheel control and a smoother ride. All four wheels are controlled by coil springs, fade-resistant gas-charged dampers and stabilizer bars. The suspension has been optimized to keep the vehicle flat during corning and provide quick turn-in response. The rear suspension uses aluminum components to reduce weight and improve suspension performance. The GLS and Limited models also use advanced low-rolling resistance tires to improve fuel economy while maintaining good ride and handling performance.

The Sonata SE is an even more exciting and willing partner for drivers who prefer sportier ride and handling dynamics. The sport-tuned suspension features stiffer springs and larger stabilizer bars, resulting in a 20 percent increase in roll stiffness. Unique SE dampers, including monotube shocks in the rear are used to control the more aggressive suspension. Low profile 18-inch tires round out the unique chassis components of the Sonata SE.

All Sonatas have column-mounted, motor-driven electric power steering that adjusts instantly to changing driving conditions while improving fuel economy over a conventional steering system. A quick-ratio steering rack is used for crisp feel on turn-in. Sonata’s turning diameter of 35.8 feet is better than Camry, Accord, Altima, Fusion and Malibu.


2011 Sonata


2010 Camry


2010 Accord


2010 Altima


2010 Fusion


2010 Malibu
Turning diameter (feet)

35.8


36.1


37.7


36.1


37.5


40.4





WORLD CLASS POWER-TO-WEIGHT RATIO

One of the program targets for the 2011 Sonata engineering team was world-class power-to-weight ratio. Power-to-weight ratio pays dividends in both performance and fuel economy.
Vehicle

2011 Sonata


2010 Camry


2010 Accord


2010 Altima


2010 Fusion


2010 Malibu
Curb weight (lbs.)

3199


3307


3269


3180


3342


3415
Horsepower

198


169


177


175


175


169
Power-to-weight ratio

16.2


19.6


18.5


18.2


19.1


20.2

Sonata is rich in ultra-high-strength steel, leading to world-class body rigidity. The 2011 Sonata is 25 percent stiffer in torsion and 19 percent stiffer in bending rigidity than its predecessor, yet it is lighter than many midsize sedans, also offering more interior room.

This focus on power-to-weight ratio pays dividends across the board. The Sonata owes its ability to deliver both strong performance and excellent fuel economy in great part to its impressive power-to-weight efficiency.

ADVANCED STANDARD SAFETY TECHNOLOGIES: PART OF HYUNDAI’S ASSURANCE COMMITMENT

Sonata is built from the ground up with safety in mind, with a hot stamped ultra-high-strength steel body structure, advanced airbag technology and Electronic Stability Control (ESC), delivering on Hyundai’s commitment to both active and passive safety technology leadership. The prior generation Sonata was the first midsize sedan with standard ESC when it launched in March of 2005. ESC was not standard equipment on Honda Accord until the 2008 model year and the 2010 model year for Toyota Camry. Once again every 2011 Sonata has lifesaving ESC as standard equipment. This is important because the National Highway Traffic Safety Administration (NHTSA) has reported that ESC results in 35 percent fewer single-vehicle crashes and 30 percent fewer single-vehicle fatalities in passenger cars.

The Sonata also features a state-of-the-art braking package. The package includes four-wheel disc brakes and an Anti-Lock Braking System (ABS) including Brake Assist, which provides maximum braking force when a panic stop is detected, and Electronic Brake-force Distribution (EBD) to automatically adjust the braking force to front and rear axles based on the vehicle loading conditions.

Sonata features six airbags—including dual front, front seat-mounted side-impact, and front and rear side curtain airbags—along with active front-seat head restraints. The 2011 Hyundai Sonata is projected to earn the NHTSA’s top rating of five-stars for front and side impacts. Other passive safety features include shingle-style rear-seat head restraints for improved visibility, three-point seatbelts for all seating positions, front-seat seatbelt pretensioners and force limiters, and a rear-seat Lower Anchors and Tethers for Children (LATCH) system for child seats.

2011 SONATA OFFERS FOUR UNIQUE AUDIO ENVIRONMENTS

* An AM/FM/XM/CD/MP3 audio system with six speakers comes standard in the Sonata GLS and SE.
* AM/FM/XM/CD/MP3 audio system with touch-screen navigation and Dimension® premium sound with subwoofer and external amplifier is optional on the GLS and SE models.
* The Limited model comes standard with an AM/FM/XM/6-disc CD-changer/MP3 with HD Radio Technology and Dimension premium sound.
* The optional AM/FM/XM/CD/MP3 audio system with touch-screen navigation that includes a 400-watt external amplifier system on the Limited comes with Infinity audio.

DIMENSIONAUDIO SYSTEMS

Dimension is a new branded audio system created by Hyundai Mobis and features a Variable Equalizer with normal, dynamic and concert settings. The last generation equalizer provided only one fixed sound field. The new Variable Equalizer, tuned by renowned audiophile Ken Pohlmann, is a function for controlling the sound qualities sensed by listeners. For example, Pohlmann added bass response to the concert mode typically not found in other systems.

INFINITY® AUDIO SYSTEM

Audio enthusiasts with even more demanding tastes will be impressed by the AM/FM/XM/CD/MP3 audio system with touch-screen navigation that includes a 400-watt external amplifier, dedicated Dual Voice Coil (DVC) subwoofer, eight-channels and nine Infinity speakers available on the Limited. Infinity and Hyundai engineers worked together during the early stages of development to integrate the speakers into Sonata’s interior. The team spent hundreds of hours fine-tuning the system for the cabin’s unique acoustic attributes.

XM, HD RADIO TECHNOLOGY, BLUETOOTH AND TOUCH-SCREEN NAVIGATION DELIVER UNRIVALED MIDSIZE SEDAN TECHNOLOGY CHOICES

* 2011 Sonata comes standard with three months of XM Satellite Radio, real-time XM NavTraffic and XM Data Services
* Sonata also will be the first popular midsize sedan to offer the clarity of digital HD Radio Technology from the factory
* First vehicle in its class to offer a Bluetooth hands-free phone system standard
* Standard auxiliary iPod/USB inputs allow drivers to fully control and charge iPods directly from the head unit

Touch-screen navigation is available on all trim levels and includes a high-resolution screen. This system provides new features including Bluetooth streaming audio capability. This easy-to-use unit can be controlled via 6.5-inch WVGA touchscreen or voice-activation by headliner-mounted microphone.

The system features 8GB of flash memory and comes matched with a sound system that plays compact discs, accesses digital music files via Bluetooth streaming audio or allows driver and passenger to access their personal listening devices through the iPod/USB/auxiliary inputs. Bluetooth audio wirelessly streams music from select mobile phones to the head unit. Also, with a Bluetooth-enabled phone one can look up a local restaurant and call for reservations before plotting the route. The XM Satellite Radio interface is also integrated into the navigation unit and features channel logos, real-time NavTraffic and XM Data services such as WX Satellite Weather®, XM Stock Ticker and XM Sports Ticker. The system is also updateable via the USB.

HYUNDAI MOTOR AMERICA

Hyundai Motor America, headquartered in Fountain Valley, Calif., is a subsidiary of Hyundai Motor Co. of Korea. Hyundai vehicles are distributed throughout the United States by Hyundai Motor America and are sold and serviced through more than 790 dealerships nationwide.

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Hyundai Reveals Facelifted 2010 Grandeur

Hyundai has released the first official image and information of the refreshed 2010 Grandeur today. The automaker has also begun to take orders for the car, ahead of its official launch scheduled for the 16th of this month. The new Grandeur (Azera) receives a host of changes both inside and out including a redesigned front fascia, rear fascia, and added safety features. In the Korean market, Hyundai will market the car as "The Luxury Grandeur."

The facelifted Grandeur receives an array of styling updates including a redesigned chrome grille and sharper headlights. A sleeker front bumper, highlighted by larger air intakes and round foglights, is reminiscent of the Genesis. According to Hyundai, the rear end of the Grandeur is also revised, but no images of that have been released as of yet. Redesigned alloy wheels round up the exterior changes of the new Grandeur.

According to Hyundai, the interior of the new Grandeur will remain much the same save for a more luxurious Alcantara trimming also found in the Equus. Standard amenities include Vehicle Dynamic Control (VDC), LED side repeaters, and voice-activated Bluetooth hands-free.

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Kia Soul Awarded 2010 "Top Safety Pick" by IIHS

The 2010 Kia Soul has been given a 2010 “Top Safety Pick” award for the second consecutive time this year in the Small Car category by the Insurance Institute for Highway Safety (IIHS). On the heels of being given a “2010 Automotive Excellence Award” by Popular Mechanics, named to TIME.com’s “Most Exciting Cars of 2010” list and being named one of “10 Great and Safe Rides for Teens” by AutoWeek magazine, the spunky and youthful Kia five-door was one of only five small cars to earn the organization’s top honor for earning “Good” ratings – the highest achievable – in frontal, side, rear and rollover impact crash safety tests.

“Since its launch in March, Soul has lived up to its tagline of being Kia Motors’ affordable halo vehicle by winning numerous awards and consistently being a media and consumer favorite,” said Michael Sprague, vice president, marketing of Kia Motors America (KMA). “Soul being honored with a ‘Top Safety Pick’ for a second time solidifies it as a top contender in its segment as a vehicle that offers consumers the entire package.”

All trim levels for the Soul come standard with many safety features including front seat active headrests, dual front advanced airbags, front seat-mounted and full-length side curtain airbags, an Antilock Brake System (ABS), Electronic Stability Control (ESC), Traction Control System (TCS), Electronic Brake Distribution (EBD), Brake Assist System (BAS) and a Tire Pressure Monitoring System (TPMS).

[Source: Description]

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Hyundai Unveils Direct Injected 2.4L 4-cylinder Engine

Hyundai Motor Company has officially unveiled the long anticipated 2.4L Theta GDI (Gasoline Direct Injection) 4-cylinder powertrain today at the Hyundai-Kia International Powertrain Conference in Korea. The direct-injected inline-4 is scheduled make its debut under the hood of the company's mid-size Sonata sedan early next year.

Producing an impressive 201 horsepower at 6,300rpm and 25.5 kgf.m (184 lb.ft) of torque at 4,250rpm, the GDI powerplant surpasses GM's rivalling 2.4L DI counterpart that produces 182 horsepower and 174 lb.ft of torque.

GDI has been applied to the second generation of Theta, the Theta II featuring numerous design enhancements over its predecessor including the application of a three-stage variable induction system (VIS) which improves engine ‘breathing’, automatically adjusting the volume of the air sucked into the combustion chamber to create the ‘optimal’ air-to-fuel mix under different engine load conditions.

Further performance gains were made possible by incorporating Dual Continuously Variable Valve Timing (DCVVT), which improves engine breathing on the intake and exhaust sides for better fuel economy and lower emissions. Depending on engine load and speed, DCVVT can extend or shorten the duration of the valve opening and closing for more power and lower emissions. The DCVVT system is governed by a new steel chain with an innovative roller and tooth designed for silent operation and durability.

According to Hyundai, the automaker spent over 170 billion Won (US$146.4 million) in research and development of the GDI powertrain over a span of 46 months. The new engine complies with ULEV-2 (ultra-low emission vehicle) and PZEV (partial zero emission vehicle) standards. GDI application will subsequently be expanded across the gasoline engine family and applied to other Hyundai models.

[Source: Yonhap News via Hyundai]

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2012 Hyundai Accent (RB): New Spy Shots Emerge

This time, rocking in an alluring tone of red. Truth be told, we have very little information on Hyundai's upcoming redesign for the subcompact Accent. The current generation Accent, sold as the Verna in South Korea and various other markets, has been on sale since 2005. Thus, within Hyundai's rapidly changing line-up, the soldiering Accent is becoming more and more out of place amongst its siblings and a complete overhaul seems to be of reason. And judging by the brand's recent wave of impressive rollouts, the all-new Accent will be another proof that the Hyundai of today should be a force to be reckoned with.

From the spy shots, it is very apparent that the redesigned Accent is essentially a miniaturized counterpart of the YF Sonata. Another embodiment of Hyundai's new "Fluidic Sculpture" design scheme, the RB Accent incorporates a steeper windshield rake, stretched headlamps, sleek side profile, short front & rear overhangs, and a short boot deck. The side window profile is a familiar sight from the current Elantra, YF Sonata, and the upcoming redesigned Elantra (MD), and side mirrors with turn signals add a touch of elegance.

With regards to the upcoming Accent's powertrain line-up, we have no information. The RB Accent is tentatively scheduled for release in early 2011 as a 2012 model. Stay tuned for more information and images as they become available to us.

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Korea: 2010 Kia Carens Adds New Features

Kia Motors has commenced sales of the 2010 Carens (Rondo in North America) multi-purpose vehicle in South Korea today. The 2010 model adds a myriad of appealing new features including new 17-inch "Black Luxury" alloy wheels, Supervision cluster, ETCS (Electronic Toll Collection System), and integrated Bluetooth hands-free system. Also new for 2010 is an available gasoline-powered model.

The exterior of the 2010 Carens is highlighted by a set of redesigned side mirrors with LED turn signals that adds both elegance and safety. The new 17-inch "Black Luxury" alloy wheels, standard in the top trim, pay homage to Kia's new penchant for high-gloss black in the brand's domestic line-up.

For 2010, Kia also introduced two new trim levels: GX Family and GLX Family. The GX Family adds a front passenger airbag, ABS, rear parking assist, and Carmel Beige seats. The GLX Family trim adds active headrests, VDC, rear parking assist, and Carmel Beige seats.

Under the hood, the 2010 Carens is now available in either gasoline or LPI configurations. The former is powered by a 2.0L Theta I 4-cylinder petrol that produces 151 horsepower and 19.8kg·m (143 lb.ft) of torque. The latter is propelled by a 2.0L 4-cylinder LPI that offers 141 horsepower and 19.0 kg·m (137 lb.ft) of torque.

Pricing remains the same for the 2010 model. The 2.0L LPI range is priced from 17.15 million Won to 22.08 million Won, while the 2.0L Gasoline range is priced from 16.35 million Won to 21.28 million Won.

[Source: Kia Motors]

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Kia Forte Koup to Join 2010 GRAND-AM KONI Sports Car Challenge

Kia Motors America (KMA) announced its official its U.S. motorsports program at the 2009 SEMA Show. KMA has teamed with the Kinetic Group to build and campaign two Forte Koups in the 2010 GRAND-AM KONI Sports Car Challenge Series in the Street Tuner (ST) class.

“The Forte Koup is the latest chapter in the dramatic Kia brand transformation story, and the decision to enter into the motorsports arena was an easy one to make,” said Michael Sprague, vice president of marketing, KMA. “The Forte Koup’s performance-inspired styling and outstanding driving dynamics make it a natural fit for road racing, and competing in GRAND-AM’s KONI Challenge Series enables us to reach an entirely new and passionate base of automotive enthusiasts.”

As part of its motorsports team development, KMA identified and partnered with the Kinetic Group to develop, build and campaign the two Forte Koup KONI Challenge spec cars. Based outside of Atlanta, Kinetic provides a comprehensive array of in-house services, including fabrication, composites, paint and body, engine, and electronics departments. Completing the team, decorated drivers Andy Lally and Nic Jönsson have been secured to drive the two Forte Koup entries in the GRAND-AM KONI Challenge Series in 2010.

The GRAND-AM KONI Challenge Street Tuner (ST) class utilizes production-based race cars and has a wide variety of vehicles from the U.S., Europe and Asia, using weight and intake restrictions to maintain a level playing field for all entrants.

[Source: Kia Motors America]

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Hyundai Moves Into Times Square With New Outdoor Campaign

PRESS RELEASE: HYUNDAI MOVES INTO TIMES SQUARE WITH NEW OUTDOOR AD CAMPAIGN

FOUNTAIN VALLEY, CALIF., 11/05/2009 - Hyundai Motor America moved into one of the world’s most high-profile advertising venues with a new Times Square billboard. The space at 2 Times Square in the heart of the famous “crossroads of the world” is a cubed shaped sign offering three display faces. The front display has two LED screens showing an updated stream of Hyundai video content, flanked on each side by two vinyl banners. The first Hyundai ads to be placed in Times Square feature Genesis Coupe. Hyundai is leasing the space through Sherwood Outdoor.

The video display enables Hyundai to develop new content that is both contextual and engaging. For example, the current videos feature the 2010 Hyundai Genesis Coupe flying around the world-famous Road Atlanta racetrack, drifting through corners and accelerating down straightaways. A question is posed: “What’s your excuse?” Viewers are prompted with: “But officer. . .,” then given a series of fill-in-the-blank responses:

“I always drive fast when I hear opera!”
“I was trying to activate the flux capacitor.”
“I get muscle spasms in the leg.”

“As one of the world’s largest brands, Hyundai is actively looking for ways to integrate with the world’s biggest advertising venues, such as the Super Bowl, Academy Awards and World Cup,” said Chris Perry, director of Marketing Communications, Hyundai Motor America. “Times Square billboards draw 1.5 million impressions daily and it is one of the most iconic locations for outdoor advertising, so it aligns perfectly with our overall brand strategy.”

Continue reading for the complete press release.

In the future, Hyundai will integrate text messaging capability so that viewers can customize responses and post them to the video board. Hyundai is exploring other interactive capabilities for the display, and will integrate new campaigns to ensure the content is fresh and topical.

The Times Square billboard follows a year of high-profile advertising initiatives from Hyundai. Hyundai launched its exciting new Genesis Coupe during Super Bowl coverage, and sponsored the game’s pre-game show. In addition, Hyundai sponsored the Academy Awards for the first time ever, airing a total of eight spots during the telecast focused on the innovative Hyundai Assurance consumer program.

ABOUT HYUNDAI

Hyundai Motor America, headquartered in Fountain Valley, Calif., is a subsidiary of Hyundai Motor Co. of Korea. Hyundai vehicles are distributed throughout the United States by Hyundai Motor America and are sold and serviced through more than 790 dealerships nationwide.

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USA: Kia Announces October Sales, Reports Gains

On the heels of its best quarter ever in company history, Kia Motors America today announced October sales of 22,490 units, a 45.3-percent increase over the same month last year. Year to date sales totaled 261,060, a 7.2-percent increase over the same period last year. October sales were led by the all-new Forte compact and Rio subcompact, selling 4,984 and 4,005 units respectively. The Borrego SUV posted its best month ever with 3,919 units.

Kia Motors is in the midst of a dramatic transformation of its line-up, contributing to the brand’s continued gains in U.S. market share. The upcoming launch of the all-new 2011 Sorento CUV, the official vehicle of the NBA and the first vehicle to be built at the company’s first U.S.-based manufacturing facilities in West Point, Georgia, is set to further enhance the line-up.

[Source: Kia Motors America]

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USA: Hyundai Sales Surge 49 Percent for October

Hyundai Motor America today announced October sales of 31,005 units, a 49 percent increase compared to October 2008. Calendar year-to-date, sales were up 4 percent. This marks the tenth consecutive month of year-over-year gains in retail market share. Hyundai posted the largest market share growth in the auto industry, up 1.2 percentage points (from 3.1 percent to 4.3 percent) for the first ten months of this year.

“We’ve done a good job of selling down our 2009 model year inventory over the last few months, with about two-thirds of Hyundai car sales in October being fresh, 2010 model year vehicles,” said Dave Zuchowski, vice president of sales. "We have our all-new Tucson launching at the end of this year and the 2011 Sonata coming early next year, so we are excited about the terrific new products we’ll be filling our dealerships with.”

The Genesis continued its strong growth trend with sales of 1,850 units, a 65 percent increase. The subcompact Accent and compact Elantra had significant increases of 106 percent and 225 percent respectively versus 2008, while the Santa Fe delivered a solid sales gain of 70 percent. Sonata sales slipped 2 percent to 7,790 units while Tiburon sales plummeted to zero.

[Source: Hyundai Motor America]

Continue reading for the complete sales chart.

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Spied: 2011 Kia Optima/K5 (TF)

Hot on the heels of the forthcoming domestic launch of Kia's K7/Cadenza, we bring you the latest spy shots of Kia's upcoming replacement for the mid-size Optima sedan, to be called K5 in the Korean market. The current-generation Optima, badged as Lotze in Korea, made its debut in November 2005 and was significantly revised for 2009 with major styling updates.

Scheduled to make its Korean debut in April 2010, the upcoming Optima/K5 (code-named "TF") will be a complete redesign. As indicated by spy shots, Schreyer's latest work will also be substantially larger compared to the current model.

Stylistically, the K5 is a stunning departure from the mundane style of the generation it will replace. The front end will feature Kia's sleek corporate fascia(for reference, see the new Sorento and Forte) incarnated by Peter Schreyer. As evident in a close-up shot, the K5 will also be available with LED headlights in the Korean market. The side profile is highlighted by a sweeping chrome window sill that extends to the trunk lid. The rear-end will ostensibly resemble the K7/Cadenza.

As of now, we have no confirmed details on what engines will be available for the new K5. The 2.4L Theta II 4-cylinder will certainly be one offering, as well as the 2.4L GDI (gasoline direct injection) 4-cylinder with an output of 201 horsepower. In addition, we expect an array of diesel and LPI engines to be offered in various markets. The North American model will likely be available with a 3.5L Lambda II V6 as well.

Stay tuned for more information and spy shots in future posts.

Continue reading to view more spy shots of the K5.

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Hyundai Genesis Coupe Debuts in Forza Motorsport 3 for Xbox 360

Racing game enthusiasts will be able to test their driving skills in the Genesis Coupe in "Forza Motorsport 3," launched in the U.S. on Oct. 27, exclusively on Xbox 360. Developed by Turn 10 Studios, "Forza Motorsport 3 unites the racing game genre where players will live out their dreams behind the wheel of more than 400 of the most-beloved cars, including a roster of Hyundai favorites."

"Genesis Coupe's participation in 'Forza Motorsport 3' will raise Hyundai's awareness with driving enthusiasts and the very important youth segment," said Joel Ewanick, vice president of Marketing at Hyundai Motor America. "The mission for Genesis Coupe was to create a pure performance car and for it to appear in such a realistic racing simulator is awesome."

The vehicles can be driven on over 100 renowned real-world tracks and exotic road courses from around the globe. Breathtaking HD graphics and advanced vehicle performance modelling make "Forza Motorsport 3" arguably the most realistic racing game in the market today. To celebrate the flourishing "Forza" community, Hyundai will be gifting a free downloadable vehicle package on Xbox LIVE on Nov. 17, 2009. The package will include the Rhys Millen Racing Red Bull Hyundai Genesis Coupe, HKS Genesis Coupe and a one-of-a-kind Genesis Coupe.

The Hyundai Genesis Coupe will also boast its own race series within the Career mode of the game. Hyundai is also developing an online photo and video upload contest for "Forza" gamers who can show off their best in-game photo and video of the Genesis Coupe in action.

[Source: Hyundai Motor America via Reuters]

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Kia Releases Soul Tempest Limited Edition for U.K.

Kia Motors has launched a limited-edition Soul "Tempest" for the UK market today. Replacing the outgoing "Samba" model, the Tempest is the latest addition to the automaker's Original Collections line-up in the UK.

The Tempest comes in a Titanium Silver finish with black high-gloss bumper inserts and door mirrors, and is fitted with unique black 18-inch alloy wheels. As for the interior, the Tempest gets 'Soul-Shine' black seat trim with metallic center fascia and chrome accents on the dashboard and instrument clusters.

Other key features of the limited edition model include a reversing camera system with electrochromic rearview mirror and an upgraded audio system featuring a dash-top centre speaker, rear sub-woofer and external amplifier.

The Soul Tempest is available with 1.6-litre petrol and diesel engines with prices starting from £12,845.

[Source: Kia Motors]

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Hennessey Builds 500 HP Carbon Fiber Genesis Coupe: SEMA 2009

PRESS RELEASE: HENNESSEY TUNER SCHOOL TRANSFORMS HYUNDAI GENESIS COUPE INTO 500-HORSEPOWER BEAST FOR SEMA

FOUNTAIN VALLEY, Calif., 10/29/2009 - Demonstrating the wide range of aftermarket potential for the Genesis Coupe, Hyundai Motor America has partnered with Hennessey Performance Engineering (HPE) and the Tuner School to develop a powerful entry for this year’s Specialty Equipment Market Association (SEMA) Show. The matte black, carbon fiber-wrapped Hennessey Genesis Carbon Coupe is designed with a high-end European look and performance capabilities to match. The vehicle will be in Hyundai’s display at the Las Vegas Convention Center Nov. 3–6, 2009 (booth # 24387).

Founded by HPE president John Hennessey, Tuner School is a 14-week program dedicated to teaching its students the secrets to success in the high-performance automotive aftermarket. It was established as a way to offer its students a one-of-a-kind opportunity to hone their craft, learn from professionals in the field, and springboard their career in the aftermarket industry.

“The Genesis Coupe architecture is the ideal platform for tuners looking to make everyday modifications to their vehicles and our students at the Tuner School took full advantage,” said Hennessey. “The visually stunning complete carbon fiber matte black wrap and high-end performance benchmarks create a monster SEMA car.”

[Source: Hyundai Motor America]

HPE and the Tuner School will blow away the SEMA crowd with its Genesis Coupe achieving 500 horsepower at 6,000 rpm, 465 lb-ft of torque, an estimated 0-60 time of 3.9 seconds and a quarter mile time of 12.5 seconds. These aggressive performance capabilities were accomplished through a variety of engine modifications. The Genesis Carbon Coupe features a Hennessey Custom Single Turbo System, Precision 66 mm ball bearing turbocharger, Tial blow-off valve and 44 mm wastegate, a HKS boost controller and upgraded injectors and fuel pump, among other additions.

“To work with a leading tuner such as John Hennessey and his Tuner School is a testament to the potential of our rear-wheel-drive Genesis Coupe,” said Michael Deitz, manager, Product Planning, Hyundai Motor America. “With its 500 horsepower and 0-60 time of 3.9 seconds we expect this vehicle to be one of the stars of SEMA.”

On the outside, SEMA Show attendees will find Savini lightweight wheels with chrome lips and silver centers, Eibach springs and Brembo lightweight rotors.

HENNESSEY TUNER SCHOOL

Tuner School's unique curriculum immerses its students in a combination of classroom education and hands-on experience, all while surrounded by the day-to-day operations of HPE's 30,000+ square-foot facility. Spanning a range of horsepower-induced topics, including engine building, forced induction and dyno testing, Tuner School covers all aspects of building and modifying some of the fastest cars in the world. With dozens of high-horsepower vehicles coming and going, students are placed in a rare position to experience every nuance of working within a high-performance automotive business. For more information, please visit www.TunerSchool.com.

HYUNDAI MOTOR AMERICA

Hyundai Motor America, headquartered in Fountain Valley, Calif., is a subsidiary of Hyundai Motor Co. of Korea. Hyundai vehicles are distributed throughout the United States by Hyundai Motor America and are sold and serviced through more than 790 dealerships nationwide. All Hyundai vehicles sold in the U.S. are covered by The Hyundai Advantage, America’s Best Warranty. In addition, Hyundai Assurance is now offered on all new vehicles leased or purchased from a certified Hyundai dealer. The program is available to any consumer, regardless of age, health, employment record or financed amount of the vehicle. The program is complimentary for the first 12 months.

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Hyundai Genesis Receives Custom Paint Job: SEMA 2009

PRESS RELEASE: GENESIS SEDAN TO RECEIVE CUSTOM PAINT GRAPHIC LIVE AT SEMA

Street Concepts and Designer Courtney Mason Bring an Artistic Display to the Show Floor

FOUNTAIN VALLEY, Calif., 10/28/2009 - Hyundai Motor America and Street Concepts, one of the leading developers of auto show vehicles, bring custom vehicle design live to the Specialty Equipment Market Association (SEMA) Show with a paint demonstration on a Genesis sedan. Detroit-based illustrator and graphic designer Courtney Mason will paint a one-of-a-kind graphic on a Pearl White Street Concepts Genesis sedan in Hyundai’s display at the Las Vegas Convention Center Nov. 3–6, 2009 (booth #24387). This marks the eighth consecutive year Hyundai has partnered with Street Concepts.

Using special paint pens, Mason will place her signature stamp on a “blank canvas” Genesis sedan. Mason’s illustrations are typically figurative and inspired by organic forms found throughout nature. As the co-founder of Studio Jellyfish (http://www.studiojellyfish.com), Mason has worked with clients such as Nokia, Motorola, Sony BMG, VH1 and Rockstar Games.

In addition to the graphic, the Street Concepts Genesis exterior will be outfitted with 3M carbon fiber roof panels, black chrome accents by Chrome Tech, and upper and lower spoilers from RKSport. The vehicle will boast upper and lower E&G front mesh grilles also finished in black chrome by Chrome Tech. Interior features include custom suede and piano black detailing as well as carbon fiber dash accents.

[Source: Hyundai Motor America]

Continue reading for the complete press release.

“The Genesis sedan serves as the perfect platform for a one-of-a-kind high-performance vehicle at SEMA,” said Shawn Williams, owner, Street Concepts. “We were able to capitalize on what the Genesis already has to offer – smooth lines, luxurious interior features and a world-class Tau V8 engine – to create a customized vehicle sure to inspire the tuner crowd.”

The custom Genesis will showcase Nutek Series 530 22-inch wheels featuring Chrome Tech black chrome wheel centers with black lips and General Exclaim UHP tires. Eibach lowering springs, Brembo brakes and a Magnaflow cat-back exhaust will further enhance the performance of the standard 4.6-liter V8 engine, improving on the impressive 375 horsepower pumped out by the factory engine.

Audio and video enhancements will include a custom Harman International audio system, Nav-TV interface and Vizualogic headrest monitors.

“Matching the sophisticated design of the Genesis sedan with the artistic ability of Courtney Mason and the show-car experience of Shawn Williams created a ‘dream team’ for SEMA,” said Michael Deitz, manager, Product Planning, Hyundai Motor America. “Inspired by the creative minds involved in the project, we decided to showcase the final design of the vehicle live on the showroom floor to involve the SEMA crowd in the experience.”

STREET CONCEPTS

Street Concepts was formed in June 1998 to build award-winning show vehicles for the corporate world. Street Concepts has built numerous top quality show vehicles for an array of manufacturers including Kenwood USA, Oakley, Toyo Tires, MHT Wheels, Mazda Design and several local radio stations. Street Concepts vehicles have graced the pages of magazines such as Truckin’, Street Trucks, Today’s SUV, Lowrider, Lowrider Euro, Import Tuner, Car Audio, Hot Rod and Motor Trend.

HYUNDAI MOTOR AMERICA

Hyundai Motor America, headquartered in Fountain Valley, Calif., is a subsidiary of Hyundai Motor Co. of Korea. Hyundai vehicles are distributed throughout the United States by Hyundai Motor America and are sold and serviced through more than 790 dealerships nationwide. All Hyundai vehicles sold in the U.S. are covered by The Hyundai Advantage, America’s Best Warranty. In addition, Hyundai Assurance is now offered on all new vehicles leased or purchased from a certified Hyundai dealer. The program is available to any consumer, regardless of age, health, employment record or financed amount of the vehicle. The program is complimentary for the first 12 months.

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Hyundai Genesis Coupe 2.0T R-Spec: SEMA 2009

PRESS RELEASE: PRODUCTION R-SPEC TO DEBUT AT THE 2009 SEMA SHOW IN LAS VEGAS

FOUNTAIN VALLEY, CALIF., 10/27/2009 - The Hyundai Genesis Coupe 2.0T R-Spec, the perfect blank canvas for tuners, priced at $23,750 is beginning to arrive at dealerships across the country. R-Spec takes the core performance equipment from the 2.0T Track model and eliminates non-essential convenience equipment to reduce both cost and weight. The Genesis Coupe 2.0T R-Spec – the first production R-Spec model to arrive in the U.S. – will make its world debut at the Hyundai booth at the Specialty Equipment Market Association (SEMA) Show in the Las Vegas Convention Center from November 3 – 6 (Booth # 24387).

The R-Spec allows enthusiasts to tune their own car to their desired specifications. R-Spec provides genuine track-readiness and powertrain scalability in an affordable model. The R-Spec adds core Track model performance equipment to the most affordable 2.0T model, such as: Track-tuned suspension, 19-inch gunmetal-finish alloy wheels with performance Summer tires, Brembo® braking system, Torsen® limited-slip differential and R-Spec badging.

In a special nod to tuners, R-Spec will also receive a set of front strut camber adjustment bolts (dealer installation - optional for customer to install) to further enhance initial turn-in and handling response. To reduce both cost and weight, the R-Spec eliminates some non-essential convenience equipment such as: Bluetooth®, automatic headlights, cruise control, trip computer, chrome interior accents and steering wheel audio controls. Genesis Coupe R-Spec is priced $3,000 less than the 2.0T Track model, leaving tuners with extra cash for their own choice of aftermarket performance upgrades. Appropriately, R-Spec will be available in three exteriors colors most common among international racing teams: Karussell White, Bathurst Black and Tsukuba Red. R-Spec comes with manual transmission only.

[Source: Hyundai Motor America]

R-Spec equipment includes:

2.0-liter low-pressure turbocharged intercooled four-cylinder engine with dual continuously variable valve timing delivering 210 hp, 30 mpg EPA highway rating and a top speed of 137 mph
6-speed close-ratio manual transmission
Electronic Stability Control with Traction control, ABS, Electronic Brake-Force Distribution and Brake Assist
19-inch gunmetal-finish alloy wheels with staggered-width high-performance summer-compound Bridgestone Potenza RE050A tires (225/40YR19 front, 245/40YR19 rear)
Brembo® braking system with 13.4-inch ventilated front rotors, 42mm four-piston fixed front calipers (red), 13.0-inch ventilated rear rotors, 32mm+28mm four-piston fixed rear calipers (red)
Track-tuned suspension (higher-rate coil springs, higher-control shock absorbers, 25mm front stabilizer bar, 22mm rear stabilizer bar, front strut brace)
Torsen-type limited-slip differential
R-Spec badging
Tire Pressure Monitoring System
Front, side, side curtain air bags
Active front head restraints
Driver’s lumbar support
Air conditioning
Remote keyless entry system
Leather-wrapped steering wheel and shift knob
Power windows (one-touch up and down), door locks and mirrors
AM/FM/XM/CD/MP3 audio system with six speakers
iPod/USB/Aux jack connectivity
Projector beam headlamps
Lightweight temporary spare with aluminum wheel (T135/80D18)

Note: Automatic transmission not available with R-Spec

2010 Genesis Coupe Manufacturer’s Suggested Retail Pricing

2.0L T
2.0L Turbo 4-cyl
Six-Speed M/T $22,000

2.0L T
2.0L Turbo 4-cyl
Five-Speed A/T SHIFTRONIC® $23,250

2.0T R-Spec
2.0L Turbo 4-cyl
Six-Speed M/T $23,750

2.0T Premium
2.0L Turbo 4-cyl
Six-Speed M/T $24,250

2.0T Premium
2.0L Turbo 4-cyl
Five-Speed A/T SHIFTRONIC® $25,500

2.0T Track
2.0L Turbo 4-cyl
Six-Speed M/T $26,750

3.8
3.8L V6
Six-Speed M/T $25,000

3.8
3.8L V6
Six-Speed A/T SHIFTRONIC® $26,500

3.8 Grand Touring
3.8L V6
Six-Speed M/T $28,500

3.8 Grand Touring
3.8L V6
Six-Speed A/T SHIFTRONIC® $30,000

3.8 Track
3.8L V6
Six-Speed M/T $30,500

3.8 Track
3.8L V6
Six-Speed A/T SHIFTRONIC® $32,000

Freight charges for the 2010MY Genesis Coupe are $750 and are not included in the prices in this release.

WARRANTY

The 2010 Hyundai Genesis Coupe is protected by the Hyundai Advantage, America's Best Warranty. Coverage includes five-year/60,000-mile bumper-to-bumper protection,

10-year/100,000-mile limited powertrain warranty, and seven-year/unlimited mileage anti-perforation coverage. In addition, Genesis Coupe buyers receive 24-hour roadside assistance coverage at no extra charge for five years (no mileage limit) and that service includes emergency towing, lockout service and limited coverage for trip-interruption expenses. There is no deductible on any of these coverages.

HYUNDAI MOTOR AMERICA

Hyundai Motor America, headquartered in Fountain Valley, Calif., is a subsidiary of Hyundai Motor Co. of Korea. Hyundai vehicles are distributed throughout the United States by Hyundai Motor America and are sold and serviced through more than 790 dealerships nationwide.

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